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5 Common Blogging Mistakes That Can Kill Your Blog
Writing a blog looks deceptively easy until you actually have to sit down and do it. While blogging may not be rocket science, it’s not something that just anyone can do successfully. Creating an...
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How a Non-responsive Website Can Hurt Your Organic Search Ranking
The Google organic search algorithm is believed to contain about 232 factors that are used to determine a website’s ranking for a relevant search query. While many local business marketers understand...
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Why the Importance of Keyword Density Will Continue to Decline in 2015
Once upon a time, keyword density was an important factor in writing website content. By definition, keyword density is the number of times a given keyword appears in a piece of content, and is...
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How Voice Search Impacts SEO
Voice-enabled search is where SEO and search engine marketing are headed, and this is one emerging technology that you need get out in front of today or risk being left behind tomorrow. More than just...
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5 Essential Mobile Search Strategies for 2015
As predicted two years ago by ComScore, mobile search traffic finally gained the upper hand in 2014, overtaking desktop traffic for the first time and putting to rest the notion among some marketers...
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Private Blog Networks: A Necessary Evil or Just Plain Evil?
Private blog networks (PBNs) have taken the SEO community by storm, although they have actually been the preferred “secret ranking weapon” of choice for SEO gurus for a number of years. PBNs’...
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Do Google’s Algorithm Updates Affect Every Business Niche Equally?
Yes and no might not be the most popular answer but it’s probably the most accurate. While Google has in the past seemingly targeted certain business categories such as payday loans, online Viagra...
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How Low Quality Backlinks Add SEO Value to Your Website
In the rush to acquire backlinks that will improve your web page ranking in the search results, you need to remember that not all backlinks are created equal. Adding to the overall confusion about...
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The Critical Role of Branding in Boosting Your SEO
It’s a basic fact of life in the digital marketing world: the big brands get preferential treatment in organic search results. They typically rank faster and easier, tend to be less affected by ranking...
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Why Marketing Funnels are a Necessary Evil
Practically every business has some sort of sales funnel. A sales funnel is essentially a marketing system that takes potential customers through a series of steps that eventually leads to them...
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